Best Funnel Builder

9+ Best Sales Funnel Builders [Free Trials]

Are you looking to boost online sales in a simple, scalable way? An online sales funnel is the answer. In this article, I give you a list of the best sales funnel builders, going over different types, the tools' pricing, and overall pros and cons. FYI, I only included providers that give you a free trial or a money-back guarantee. You have nothing to lose and a lot to gain. 

Best sales funnel builders by type

​​​Best overall sales funnel builder - ClickFunnels

Best sales funnel builder for pre-designed templates - Leadpages

​Best sales funnel builder for payment processing - SamCart

​​Best sales funnel builder for range of features - Kartra

​​Best sales funnel builder for affordability - Landingi

​​Best sales funnel builder for personalization - Instapage

Best sales funnel builders - full list

ClickFunnels

ClickFunnels overview

• ​ClickFunnels earns the spot as the best overall funnel builder on this list because it doesn't just provide great landing pages and upsell pages, but an all-in-one suite of online sales/marketing tools at an awesome price

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• For example, you can enhance your sales funnels with email automation and, once clients buy, deliver premium content in a dedicated member portal with videos, discussion forums, and more 

 


ClickFunnels pricing

• The ClickFunnels Basic plan is $127/month

 

• ​The Pro plan is $157/month

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• ​The Funnel Hacker plan is $208/month

ClickFunnels pros and cons

• The pros of ClickFunnels are its all-in-one capabilities and price 

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• ​The cons are also its all-in-one capabilities and price - if you just need a good landing page, and not any other sales/marketing tools, other providers on this list can give you're looking for cheaper 

Try ClickFunnels Free

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Leadpages

Leadpages overview

• Leadpages has an excellent library of great-looking landing-page templates, which you can filter by industry, conversion goal, style, and more

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• Also, their price is really low, starting at just $37/month for 250+ templates with unlimited traffic 

Leadpages pricing
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• The Leadpages Standard plan is $37/month

 

• ​The Pro plan is $74/month

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• ​The Advanced plan is custom-priced for custom features

Leadpages pros and cons

• The pros of Leadpages are its template library, low cost, and unlimited allowable traffic 

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• ​The cons are its lack of sales/marketing features besides funnels - however, Leadpages directly integrates with various providers of these services, such as HubSpot and MailerLite

Try Leadpages Free

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Samcart

SamCart overview

• SamCart is ideal for payment processing because of the flexible checkout options it offers your customers, like discount codes, partial-payment plans, and "buy now, pay later"

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• They also have a Course App, which is a great tool for creating, advertising, selling, delivering, and managing an online course

SamCart pricing
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• The SamCart Launch plan is $79/month

 

• ​The Grow plan is $159/month

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• ​The Scale plan is $319/month

SamCart pros and cons

• The pros of SamCart are its flexible checkout options - which can significantly boost your sales conversions - and its app for online courses

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• ​The cons are its lack of landing pages for leads (its pages are built for sales) and email-marketing capabilities

• For more information, check out my SamCart review

Try SamCart Free

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Kartra

Kartra overview

• ​Kartra gives you a very wide range of sales, marketing, and customer service tools in one place

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• For example, in addition to leveraging sales funnels, you can let clients book online appointments and operate an online helpdesk with live chat  

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Kartra pricing

• The Kartra Starter plan is $99/month

 

• ​The Growth plan is $189/month

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• ​The Professional plan is $429/month

Kartra pros and cons

• The pros of Kartra are its all-in-one capabilities, which can help you with many facets of your business

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• ​The cons are its contact limits, which max at 25,000 leads/customers - however, if you run a business where you expect to manage fewer than 25,000 contacts, Kartra could be an excellent choice 

Try Kartra Free

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Landingi

Landingi overview

• ​Landingi is a high-quality tool thats's also very affordable - the Lite plan is only $29/month

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• Though some plans on this list are even lower than $29/month, they are only for Wordpress sites, or rise in price as your business grows

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Landingi pricing

• The ​Landingi Lite plan is $29/month

 

• ​The Professional plan is $49/month

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• ​The Agency plan is $149/month

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• ​The Unlimited plan is $1,000/month

Landingi pros and cons

• The pros of Landingi are its effective landing pages at a very low price

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• ​The cons are its traffic limits, which top out at 5,000 monthly visits for the Lite plan, and don't go away unless you get the Unlimited plan - however, if you expect to send fewer than 5,000 visits to your landing pages a month, then the Landingi Lite plan is a great option

Try Landingi Free

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Instapage

Instapage overview

• ​Instapage is a landing-page builder with a dynamic-content feature, meant for high-traffic ad campaigns

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• You can pair landing pages with certain traffic sources - like Google ads, Facebook ads, or display ads - and have the page content dynamically change based on characteristics of the traffic source, such as the keyword someone entered in a Google search   

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Instapage pricing

• The Instapage Build plan is $199/month

 

• ​The Convert plan is custom-priced for custom features

Instapage pros and cons

• The pros of Instapage are its dynamic landing pages, which adapt to deliver the most relevant information to the clicker of an ad 

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• ​The cons are its lack of features besides landing pages - however, since Instapage easily integrates with providers of other tools, if you're just looking for a sophisticated landing-page builder now, it may be your best choice

Try Instapage Free

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ActiveCampaign

ActiveCampaign overview

• ​ActiveCampaign has a great sales funnel tool, which is part of its all-in-one suite

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• Their functionality for sales reps is very deep, featuring a robust CRM    

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ActiveCampaign pricing

Active Campaign offers two sets of plans for sales funnels. The first set is for marketing tools only, and doesn't include features for sales reps:

• ​The ActiveCampaign Marketing - Plus plan is $49/month

 

• The Marketing - Professional plan is $149/month

​The second group of plans, referred to as "bundles," is for marketing and sales, with features for sales reps:
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• The ActiveCampaign Bundle - Plus plan is $93/month

 

• ​The Bundle - Professional plan is $386/month

ActiveCampaign also offers Enterprise plans, which are custom-priced for custom features



ActiveCampaign pros and cons

• The pros of ActiveCampaign are its all-in-one tools, especially those for sales reps, like a CRM and sales automation

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• ​The cons are that its plans may come with features you don't need if you're just looking to build a sales funnel now - however, if you're hoping for more capabilities than a funnel, at a good price, ActiveCampaign can be the right pick 

Try ActiveCampaign Free

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HubSpot

HubSpot overview

• ​HubSpot offers an advanced, all-in-one marketing system, which features a funnel-building tool  

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• They also have advanced systems for sales, customer service, website creation, and data syncing    

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HubSpot pricing

Below is the HubSpot pricing for its Marketing Hub system, which includes the funnel builder:
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• The Free plan is free

 

• The Starter plan is $18/month

 

• The Pro plan is $800/month

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• The Enterprise plan is $3,600/month

HubSpot pros and cons

• The pros of HubSpot are its integrated capabilities and reports - you can run Google, Facebook, and LinkedIn ads and make social media posts directly from your dashboard, send the traffic to your funnels, and see end-to-end revenue reports

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• ​The cons are that its plans go up quite a bit in price as you add features - however, if you're running a business with a good amount of revenue, HubSpot's sophisticated software can yield a high ROI, despite its cost  

Try HubSpot Free

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Thrive Themes

Thrive Themes overview

• ​Thrive Themes is an all-in-one suite for WordPress sites, which has a great sales funnel builder

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• Thrive Themes is very affordable, however, it only works on WordPress sites

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Thrive Themes pricing

• The Thrive Themes Suite is $299/year, which comes out to about $25/month

 

• ​Though they don't offer a free trial, they do have a 30-day, money-back guarantee

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Thrive Themes pros and cons

• The pros of Thrive Themes are its tools besides sales funnels - such as a quiz builder and online-course manager - and its very low price 

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• ​The cons are that it only works for WordPress and doesn't offer a free trial - however, if you have a WordPress site, and are okay with a 30-day, money-back guarantee (vs. a free trial), then Thrive Themes is an awesome choice

Start Thrive Themes Trial

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Divi

Divi overview

• ​Divi is an extremely affordable sales funnel builder for WordPress sites that use WooCommerce

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• Though they don't offer a free trial, they do have a 30-day, money-back guarantee 

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Divi pricing

• Divi comes as part of a package from Elegant Themes, with some other sales/marketing tools, and costs $89/year, which comes out to about $7.50/month

 

• ​You also have the option to gain lifetime access to Divi, and the rest of the Elegant Themes package, for a one-time payment of $289

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Divi pros and cons

• The pros of Divi are its extremely low price and ability to plug into WooCommerce, a WordPress e-commerce platform that you can install for free

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• ​The cons are that it only works for WordPress/WooCommerce and doesn't offer a free trial - however, if you have a WordPress site, and are okay with a 30-day, money-back guarantee (vs. a free trial), then Divi is a great pick

Start Divi Trial

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GetResponse

GetResponse overview

• ​GetResponse is an all-in-one platform with over 200 high-quality landing-page templates

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• They have a powerful email-marketing tool 

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GetResponse pricing

• The GetResponse Marketing Automation plan starts at $48.38/month

 

• ​The Ecommerce Marketing plan starts at $97.58/month

Since these plans include the GetResponse email-marketing tool, they go up in price as your email list grows past 1,000 subscribers  ​

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GetResponse pros and cons

• The pros of GetResponse are its all-in-one tools, especially for email

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• ​The cons are that the plans include features you may not need, and go up in price as you add more than 1,000 subscribers - however, if you're looking for excellent sales funnel and email tools, the price increase over 1,000 subscribers could be worthwhile

Try GetResponse Free

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ConvertKit

ConvertKit overview

• ​ConverKit is an excellent marketing automation tool, with a sales funnel capability

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• With ConvertKit, you can collect email addresses with lead pages, send those subscribers to email-automation sequences, and pitch them digital products via sales pages 

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ConvertKit pricing

• The ConverKit Creator plan starts at $9/month

 

• ​The Creator Pro plan starts at $25/month

Since these plans include the ConvertKit email-marketing tool, they go up in price as your email list surpasses 300 subscribers  ​

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ConvertKit pros and cons

• The pros of ConverKit are its great email-automation tools and low introductory price

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• ​The cons are that you can only sell digital products (not physical), and plans rise in price as you add more than 300 subscribers - however, if you're looking for a quality system to sell digital products, the price increase over 300 subscribers could be worth the investment

Try ConvertKit Free

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Best funnel builder - direct comparisons

In these articles, I go into detail comparing one tool vs. another:
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• ClickFunnels vs. Leadpages

 

• ClickFunnels vs. Kartra

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• ClickFunnels vs. SamCart

 

• ClickFunnels vs. GetResponse

 

• ClickFunnels vs. ConvertKit

 

• ClickFunnels vs. Builderall

 

• ActiveCampaign vs. HubSpot

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• Kartra vs. Kajabi

 

• Leadpages vs. Instapage

Best funnel builder - frequently asked questions

What is the best funnel builder?

The choice for a funnel builder should be based on specific sales and marketing features your business needs, which you're not already getting elsewhere, like from an email-marketing platform. In general, ClickFunnels meets a good balance between features and price.   

How much do funnel builders charge?

Many funnel builders are part of online sales/marketing software suites, which have bundled costs. Standalone tools for landing pages - with confirmation pages - are also available, which tend to be cheaper. Prices range quite a bit, typically from about $30/month to $300/month.

What companies are funnel builders?

Some popular companies for funnel building are ClickFunnels, Leadpages, SamCart, Kartra, Landingi, Instapage, ActiveCampaign, Thrive Themes, Divi, GetResponse, and ConvertKit. Each offers a free trial or a money-back guarantee.


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